During these Covid times, we are having to deal with lock-downs, quarantines, client cancellations, seeing less clients in a day – all of which are having a huge impact on our ability to earn a living. (And that’s not even taking into account the health risks to ourselves of close-contact work).
We need to see this situation as a wake-up call for us all. Even before Covid, having only a hands-on practice was always a risky position to be in. What if you injure yourself or are ill? Right now our therapy business feels exposed and vulnerable. And really, it always has been – we just didn’t acknowledge it.
We all need to find more effective ways of working; ways to diversify, build different income streams and future-proof and Covid-proof our business.
The question is – HOW do we do that?
I cover:
* Why we need to get into the right mindset before we get into a new way of working – and some tips to help us do that.
* Why you are more than just your hands – and why touch is only part of the equation when it comes to wellness and healing.
* Which are the right clients to work with online and what research we need to do before working with them.
* 5 steps to taking your expertise online – for holistic therapists, massage therapists and sports therapists.